Category Archives: Bridal

Dress of the Month ~ September 2014

My current favourite dress this month is a recent arrival – the incredible Francine by Sottero and Midgley.  This dress is ultra glam and totally glitzy.  Think old Hollywood glamour, the kind Greta Garbo exuded!

Sottero and Midgley, Bridal Gown, Francine

The gown actually comes in two parts, a slinky satin slip and a lace layer that goes over it. The slip has two options, one with a super low back and another with a higher version.  This is a fabulous idea, allowing those girls who want to show off their backs to do so but also letting girls with heavier busts, who need more support or coverage for their bra, to wear this style too.

Sottero and Midgley, Bridal Gown, Francine

Monroe slip dress with dramatic low back

Sottero and Midgley, bridal gown, Francine

Raised back satin slip dress

I absolutely adore the twinkle and gleam of this dress – unfortunately the designers photography shows only the light gold version where ours is the ivory, and I genuinely think the image doesn’t convey the intricacy of detail and sparkle.  This is one of those dresses that has to be seen to be truly appreciated.

Article by Catherine Massey

Catherine has been writing Bi-Weekly Article for us since the 8th May 2012 and is our very talented Bridal Specialist. Catherine is a Bridal Stylist for their family Bridal Boutique, Cathedral Gowns. Find them onlineat http://www.cathedralgowns.com or on Facebook.

Any questions, email catherine@thebeautycloud.co.uk

Becoming a Bridal Consultant

I’ve been writing this blog for two years now, but I’ve only just realised that I’ve barely introduced myself! I reckon it is about time that I told you about myself, my background and explain why I’m qualified to write all these articles about wedding dresses! My name is Catherine Massey, and I am 32 years old.  I have been running the family bridal boutique for the last nine years, and just so you know ‘bridal’ was never my plan!

Catherine Massey, Cathedral Gowns

My mum and aunt decided to open the boutique when I was 18 and in the midst of my A-level exams.  To tell you the truth, I barely even noticed. I took myself off to university in England and four years later, after completing my degree (BSc Hons Communications & Society from the University of Leicester), I moved home with the plan to get a job in PR in Belfast. It was the middle of August aka bridal mad season, and mum was run off her feet and needed a hand, so I went to work with her. That was 9 years ago!

Cathedral Gowns, shop front

Somehow I got the bug for bridal and it turned out that I was actually pretty good at it. It’s bizarre to think how this all came about by pure accident, but somehow everything I had studied had somehow led me to be doing this.

My favourite subject at school was history of art and I can hardly believe now how much that prepared me for what I am doing – I reference something I learned there nearly every day. And as for my degree… I use it all the time, especially my marketing and PR skills.  However, more than anything, it was the film studies portion of my degree that informs my decisions regarding looks, details and accessories the most. If you’ve ever had an appointment with me you’ve probably heard me get excitedly geeky about ‘old hollywood’ and the imagery of ‘film noir’. Even just today I told a girl how her look in a particular dress was very ‘Veronica Lake’ and described the kind of way she should wear her hair.

Cathedral Gowns, wedding dresses on a rack

Sometimes it feels like fate brought me here. One of my first bridal clients was a girl I went to primary school with, her name is Katrina. During her time visiting us she told me how she’d always known that this is what I would be doing when I grew up.  Apparently all I ever did at school was draw dresses – if I wasn’t going to be a designer she was sure I was at least going to be doing something in the fashion realm!

I started out as a bridal consultant, but as time has progressed, mum passed on more and more responsibility on to me and now I am running the boutique and take care of everything except the accounts. I get to go to trade shows, meet the designers and buy our dresses.  Whilst I enjoy all those adventures the part I love the most is meeting brides and introducing them to their dream dress!  There is nothing quite like the buzz of suggesting a dress to a girl, and watching her fall in love with it. I never thought a job could be so fulfilling but I genuinely leave the boutique every day with a smile on my face, and I never dread having to go to work!

Article by Catherine Massey

Catherine has been writing Bi-Weekly Article for us since the 8th May 2012 and is our very talented Bridal Specialist. Catherine is a Bridal Stylist for their family Bridal Boutique, Cathedral Gowns. Find them onlineat http://www.cathedralgowns.com or on Facebook.

Any questions, email catherine@thebeautycloud.co.uk

Dress of the Month ~ July 2014

Alyssa Wedding Dress by Allure Bridals

Right now my favourite of all of our Bridal Gowns is the fabulous Alyssa by Allure Bridals (Style 8955). It really is such a fun wedding dress, with its funky frills and gorgeous embellishment it definitely stands out from the crowd!

This romantic ballgown is created from layers of soft organza. The bodice features a sweetheart neckline with lace, while the waistline has a satin band with a sparkling appliqué.

We recently showcased this beautiful gown in a fashion show and it was the dress that everyone was talking about afterwards.  This is definitely the dress for the girl who wants to make an impact on her wedding day!

Article by Catherine Massey

Catherine has been writing Bi-Weekly Article for us since the 8th May 2012 and is our very talented Bridal Specialist. Catherine is a Bridal Stylist for their family Bridal Boutique, Cathedral Gowns. Find them onlineat http://www.cathedralgowns.com or on Facebook.

Any questions, email catherine@thebeautycloud.co.uk

The Perfect Wedding Dress Myth Exposed

This month I wanted to write about something that I’m sure might ruffle a few feathers and that the wedding magazine industry probably won’t like. I want to dispel this myth, and the associated pressure, of there being ‘the one’ perfect wedding dress and a ‘magical’ moment when you find it!  I’ve noticed it a lot in bridal magazines – they like to talk about how you’ll ‘just know’ when you find your wedding dress, but in my experience this doesn’t happen very often, and creating and pushing this expectation is unrealistic, unfair and dangerous.

Trying to find the perfect wedding dress

 

 

 

 

 

 

 

 

 

I’ve succumbed to it myself – I’m sure past adverts on our website have referred to it, but after nine years in the industry I can see that it is kind of bullsh*t. The whole bridal industry is centred around trying to help girls track down the elusive, heaven sent, perfect dress! But in reality there are any number of gowns that would be brilliant options for each bride, it really is just about coming to the point where you feel like you’ve seen enough options and are happy to purchase the one you’re standing in.

Fairytale wedding dress

There isn’t any other garment so over analysed as the wedding dress, so describing that moment of finding it in fairytale-esque terms just puts even more pressure on what should be a fun and easy process. It’s kind of ridiculous if you think about it.  I have witnessed this fallacy ruin the bridal shopping experience for so many girls. It frustrates me so much to see a girl stand in a dress staring at her reflection, clearly loving what she sees, who then decides that this dress cannot possibly be ‘the one’ because her mum hasn’t cried and she doesn’t have butterflies!

Butterflies in your stomach moment

Now don’t get me wrong, plenty of girls have that exact reaction but they are few and far between. And for those girls who haven’t and won’t have it, hearing about it just makes them feel like there is something wrong with them or that they haven’t fully had a bridal experience, that somehow they’ve been short-changed. Can you imagine how it must feel to be trying on wedding dresses and waiting for this fabled moment where the heavens will open and the angels sing! Wedding dresses aren’t magical, and waiting for one to make you cry or feel like a bride is one of the most unfair pressures to put on yourself. I’ve witnessed friends – rational sensible girls – crumble under this ridiculous pressure and ultimately taint their experience of trying on pretty dresses.

So please girls, as part of your preparation to try on wedding dresses, take a step back and see that the only important thing about wedding dresses is that you like it! I really want to see girls approach wedding dress shopping with way less pressure – don’t let the ‘perfect wedding’ bullies ruin it for you.

Article by Catherine Massey

Catherine has been writing Bi-Weekly Article for us since the 8th May 2012 and is our very talented Bridal Specialist. Catherine is a Bridal Stylist for their family Bridal Boutique, Cathedral Gowns. Find them onlineat http://www.cathedralgowns.com or on Facebook.

Any questions, email catherine@thebeautycloud.co.uk